Ownership

Appliances we use often capture data about how we use them.  Who owns that data, where is it stored, and what is it used for (and by whom)?

“What Your Car Knows About You,” The Wall Street Journal, August 18, 2018 B4. Large of amounts of data being collected from on-board devices, and used by car makers and others.

Will this lead to more targeted advertising?  May be worth $750 billion by 2030.  How much of that will the car owners get?

Sure, currently you have to opt in to this service.  You will read (and understand) the terms and conditions, won’t you?  And this will all be stored securely, with your privacy protected, won’t it?  Not that anyone could use your location or your driving habits against you.

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Filed under Access, Accuracy, Analytics, Controls, Information, Ownership, Privacy, Security, Technology, Value

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