Deception strategy

How do you prevent the competition from punking your business?  Caller ID helps the pizza delivery business identify who’s calling.

“Uber Used Program to Evade Authorities,” The Wall Street Journal, March 6, 2017 B4.  Uber apparently wrote its terms of service, and monitors data on who and where calls are coming from, to reduce competitors’ interfering with its business (by making fake calls).  Also identifies people suspected of running a law enforcement sting operation.

So Uber looks for clues to see if you’re a regulator.  Do you use a burner phone?  Does your credit card belong to a regulatory agency? Is this using information to assist the achievement of your business model?

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Filed under Access, Accuracy, Analytics, Business Case, Collect, Controls, Governance, Management, New Implications, Operations, Policy, Protect assets, Risk assessment, Use, Use

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