Medium and message

Yes, what’s printed on the package is correct, but the package hasn’t changed.  Can you increase the price by 25%?

Same Package, Same Price, Less Product,” The Wall Street Journal, June 12, 2015 B1.  Package doesn’t change, but effective huge price increase.

What a great way to cheat without really cheating.  Is your package part of your information?

Advertisements

Leave a comment

Filed under Culture, Definition, Governance, Information

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s