Reading the paper or watching the news over the past month might lead one to conclude that air travel is more dangerous now than usual.  Three crashes in seven days.

But that might be misleading.

“Data Shows Safety of Flying Despite Spate of Crashes,” Wall Street Journal, July 25, 2014 A7  The statistics show a positive trend.  And how much of your conclusion is driven by the volume (and amount) of news coverage?

How much of the information you rely on in business is perception rather than reality?  And is that information viewed differently depending on which side of the counter your find yourself?

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