Missing link

“Big Data: Love It or Face ‘Permanent Pink Slip,'” Wall Street Journal, April 9, 2014 B6 http://on.wsj.com/1k3KKwk

What does it take to get hired, or even to keep you job? How well do you analyze large collections of data, and how familiar are you with the current and developing technologies to assist that analysis? Do you understand the business well enough to know what’s useful?

Apparently, businesses are noticing that there is a gap between all the data that’s out there and how to determine what information is useful to the business and how to leverage that information for the business. Neither business knowledge nor data knowledge is enough on its own; there needs to be a link.

So people are flocking to quantitative analysis courses and books and MOOCs.

Does that mean that the information isn’t as valuable as knowing what to do with it?

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Filed under Analytics, Business Case, Collect, Definition, Information, Management, Use, Value

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