Protecting trademark

“Harper Lee Puts Southern Town’s Gift Shop on Trial,” Wall Street Journal, November 4, 2013 A1

The author of “To Kill a Mockingbird” sues to protect her interests in the names of characters and the like in her book.

If you create something, can free riders use that work for profit (or for their non-profit)?

What does your company create?  What does it use?


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Filed under Business Case, Controls, Definition, Governance, Information, Legal, Operations, Ownership, Protect assets, Requirements, Risk, Use, Value

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